Quality Sleep Store
Web Design | Front-End Development | Marketing | Visual Design | PhotographyQuality Sleep is a small, family-owned mattress store outside of Seattle that strives to improve people’s lives through better sleep.
As the sole designer at the company, I worked alongside the E-Commerce team to develop a cohesive brand image, create and optimize content, and simplify the user experience on the website to increase the conversion rate for online sales.
Content Page Design
One step we took towards establishing brand credibility and organically acquiring new users was optimizing and refining the website. We identified pages that had opportunities for improvement or opportunities to restructure and condense content.I was responsible for producing mockups of the redesigned pages for our developer (or myself) to implement on the website. This included layout & UX design, content sourcing, copywriting, photography, and editing.